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Information technologies for supply creation on e-trading platform with marketplace technology
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Information technologies for supply creation on e-trading platform with marketplace technology
Annotation
PII
S042473880009719-9-
DOI
10.31857/S042473880009719-9
Publication type
Article
Status
Published
Authors
Mikhail Matveev 
Occupation:  Head of Department, Department of Information Technologies of Management, Computer Science Faculty,
Affiliation: Voronezh State University
Address: Russian Federation, 1 Universitetskaya pl., Voronezh
Edition
Volume 57 Issue 1
Pages
105-112
Abstract

The paper discusses the problem of automated creation of supply for the homogenous products with marketplace technology which ensures maximum accordance to generalized demand and supplier’s profit. Computer formalization of supply and demand in the form of products’ characteristic parameters vectors as linguistic variables is proposed. Algorithm of building membership function based on individual consumer demand is introduced, as well as method of calculation local component-wise matchings of supply and generalized demand. Aggregation operator of local matchings in the form of discrete Choquet integral with fuzzy measure is proposed. Supplier profit is presented as defined linguistic variables within the vector characteristic parameters, which is structurally equivalent to vector of demand. Selection of the suppliers’ offers is based on the optimization criteria in the form of desired trade-off between probability of transaction and seller’s profit. The mentioned selection is performed via genetic algorithm. Additional study is conducted, which confirms possibility to use developed formalization of the generalized demand for obtaining the satisfactory offer choice. Introduced models and algorithms should be used for creation of information services on e-commerce platforms, as well as on Government procurement market.     

Keywords
electronic trading platform, e-trading platform, supply and demand, linguistic variables, aggregation, Choquet integral, fuzzy measure, optimal supply selection
Received
16.05.2020
Date of publication
29.03.2021
Number of purchasers
24
Views
1233
Readers community rating
0.0 (0 votes)
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S042473880009719-9-1 Дата внесения правок в статью - 16.05.2020
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